Haribo — Wholesale Supply

Colourful, chewy and instantly recognisable, Haribo is a confectionery staple in almost every market on earth. Its low unit price and impulse appeal make it a dependable volume mover, and FMCG Depot supplies the gummy range in wholesale and export quantities, drawing on our Belgian location and proximity to Antwerp and Rotterdam to keep the pipeline flowing.

Haribo in bulk for every channel

Whether you run a cash-and-carry, supply supermarkets or serve pick-and-mix and the HoReCa trade, we match Haribo formats to your customers. Goldbears, Starmix, Tangfastics and the seasonal lines cover the full sweet-and-sour spectrum, from small counter bags to sharing pouches and multipacks. Retailers often merchandise the sugar-confectionery bay next to chocolate countlines like M&M's and biscuit impulse such as Oreo to build a complete treat fixture, all of which sit within our confectionery wholesale catalogue.

Reliable volumes, genuinely authentic stock

All product is 100% authentic and EU-sourced in original manufacturer packaging, never grey-market repacks. We are comfortable filling smaller case orders for independents and scaling to pallet and full container load shipments for large importers who need continuity of supply. Because Haribo sells on impulse and repeat purchase, out-of-stocks are expensive, so we plan replenishment loads around your reorder cycle rather than shipping one container and disappearing. Date codes are checked before every dispatch, giving your customers the maximum sell-through window and keeping returns to a minimum.

• Goldbears, Starmix, Tangfastics and the wider gummy range
• Counter bags, share packs and multipack formats
• Case, pallet and FCL order sizes
• EUR.1 certificates and Certificates of Origin included
• EXW, FOB, CIF and DAP Incoterms available
• Consolidated loads planned around your delivery windows

Your Haribo export partner

We handle the export documentation and the logistics groundwork so you can focus on selling through. For a wider view of where sugar confectionery is heading, see our 2026 confectionery trends analysis. With serving markets in more than 60 countries, we understand the labelling and compliance nuances that come with exporting sugar confectionery, and we prepare the paperwork accordingly. Looking for a dependable Haribo distributor in Europe? Request a quote and our team will get back to you inside one working day.